Matt Cutts Talks Keyword Density

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Jamie Simmerman‘s insight:

Keyword density SEO campaigns are bad for businesses.


There is no magic formula” for keyword density that will automatically get you to page one of the SERPS. If there was, every business website would use it and the whole thing would be useless. Common sense tells you that any SEO company who promises front page ranking is blowing hot air.


If you want to boost your SEO, “don’t annoy your readers” and write for your readers, not search engines. Natural, sioled keyword usage is best. It’s organic, it can be tied into a PPC campaign, and it’s what readers want. Don’t overwhelm them by repeating the same phrase over and over just to hit a certain percentage number.


Google wants to display results that are RELEVANT, so make your keywords and your content count.

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3 Responses to Matt Cutts Talks Keyword Density
  1. Doris
    April 29, 2013 | 8:47 pm

    Hi there, You have done an incredible job. I will definitely digg it and personally recommend to my friends.
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  2. Dustin
    August 5, 2013 | 6:03 am

    I also found simular article at Where Matt Cutts describes about keyword density:
    The question is “What is the ideal keyword destiny: 0.7%, 7%, or 77%? Or is it some other number? Ok…keyword density. Let’s talk about it a little bit. A lot of people think that there is just one recipe and you can just follow that, like baking cookies and if you follow it to the letter, you will rank number one. And that’s just not the way it works. Um…so, if you think that you can just say “Ok, I’m gonna have 14.5% keyword density or 7%, or 77% and now it mean that our rank is number one. That’s really not the case. That’s not the way that Search Engine Rankingswork.

  3. successful blog
    March 7, 2017 | 4:25 am

    successful blog

    Matt Cutts Talks Keyword Density | Blue Duck Copy

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