Category Archives: Business Tips

Website Content Errors Are Costly For Business

Via Scoop.it – Business Blogs The quality of the content on your Website matters. If you walked into a brick-and-mortar business office and noticed that the roof was leaking, the carpet was stained, and the furniture was out of date, would that affect your opinion of effectiveness and quality of the business? Of course it…

How important is the ‘About’ page on your blog? #blogging – eLearning Blog Dont Waste Your Time

Via Scoop.it – Business Blogs Have you ever wondered if anyone ever really reads your About page on your Website. Well, the resounding answer from online consumers is, “YES!” In fact, some consumers say that a Website’s About page is so important that if they don’t like what they read (or if the About page…

5 Tips for Writing an Effective Slogan | Inc.com

Via Scoop.it – freelance copywriting Slogan writing is one of those tasks that seems simple… until you actually attempt it. With a blank page or a blinking cursor staring back at you, it’s easy to waste hours trying to craft the perfect effective slogan only to end up with a long list of mediocre slogan…

Using Gmail, Calendar and Docs without an Internet connection – Official Gmail Blog

Via Scoop.it – freelance copywriting                   We use Gmail for everything (at least it seems like it) here in the office. In fact, the whole Google suite of apps and services is pretty instrumental in how smoothly things run from day to day. Google announced a new…

2 Hard and Fast Rules for Using Twitter

Show original cartoon   Is your Twitter followers group filled with spammers, lonely people, and newbies? Do you feel like no one actually reads your Tweets? The problem may lie in what you are Tweeting… and how you are Tweeting it. There’s an unspoken rule to Tweeting that many people seem to have forgotten in…

9 New Productivity Tools to Simplify Your Online Life | Problogger

Via Scoop.it – freelance copywriting Productivity tools are always a welcome addition in my office, as long as they actually increase productivity and not slow me down. I’m currently loving StawberryJ.am from this list at Problogger. Which ones are you using?   “This guest post is by Leo Widrich of Buffer. After Google+ entered the…

The 7 Essential Elements of Effective Social Media Marketing | Copyblogger

Via Scoop.it – freelance copywriting   From Copyblogger’s Sonia Simone, here are the 7 essential elements of effective social media marketing. 1. Get your home base together 2. Who’s the face of your business? 3. Who else has your customers? 4. Pick a primary platform 5. Manage your time 6. Content first, conversation second 7….

6 Powerful Benefits of Using a Blog as a Main Business Website

Via Scoop.it – Business Blogs Are you considering using a blog platform as your main company Website? You should. Blogs are great for SEO purposes and help to attract industry-specific readers, visitors, and customers. If you’re looking for a few tips on using your blogs as a business Website, or if you’re still on the…

A Copywriter’s Manifesto On The Real Value of Copywriting

Via Scoop.it – freelance copywriting This is a Copywriter’s Manifesto written by Sandra Slavec that caught my eye. While some of her points are strongly worded, she mostly nails it. Copywriting can be a demanding trade, and it can be especially frustrating when a client comes to the table with expectations that don’t match with…

How an SEO Copywriter Can Develop Your Small Business

Via Scoop.it – freelance copywriting “The distinction between SEO copywriters and SEO writers is a fine one, but it can make a distinct difference to your sales.” Hiring an SEO copywriter versus an SEO writer means that you are getting the added benefit of a certain skill set that will help you increase your ROI….

6 myths of SEO copywriting | Skyrocket SEO

Via Scoop.it – freelance copywriting “6 myths of SEO copywriting http://t.co/jczP2gq | SEO copywriting, a practice that’s often misunderstood. Some see it as a process-driven function designed to manipulate search engine rankings. I take it to mean creating content that enhances search engine visibility by attracting links, shares & eyeballs.” Is there a magic copywriting…

SEO – Should You Hire a Freelance SEO Copywriter? | Articles Studio

Via Scoop.it – freelance copywriting “Writing all of the SEO copy for your web site or all of the SEO articles that you plan to submit to ezines can be a daunting task. This is especially true if you are completely talent free when it comes to writing. This can mean having to hire a…