Category Archives: SEO Writing

SEO writing: it’s the core of what we do and who we are as writers. Learn more about how it’s done and why SEO writing is so worth the added effort.

Website Content Errors Are Costly For Business

Via Scoop.it – Business Blogs The quality of the content on your Website matters. If you walked into a brick-and-mortar business office and noticed that the roof was leaking, the carpet was stained, and the furniture was out of date, would that affect your opinion of effectiveness and quality of the business? Of course it…

A Detailed Guide To Writing An SEO Optimized Blog Post in WordPress

Via Scoop.it – Business Blogs If you’re new to integrating SEO into your blog or Website, this article (see link below) provides basic beginner-level tips to get started. While we believe that it’s important to integrate SEO into your content, we also are not die-hard SEO supporters to the extreme. First and foremost, you should…

The 7 Essential Elements of Effective Social Media Marketing | Copyblogger

Via Scoop.it – freelance copywriting   From Copyblogger’s Sonia Simone, here are the 7 essential elements of effective social media marketing. 1. Get your home base together 2. Who’s the face of your business? 3. Who else has your customers? 4. Pick a primary platform 5. Manage your time 6. Content first, conversation second 7….

A Copywriter’s Manifesto On The Real Value of Copywriting

Via Scoop.it – freelance copywriting This is a Copywriter’s Manifesto written by Sandra Slavec that caught my eye. While some of her points are strongly worded, she mostly nails it. Copywriting can be a demanding trade, and it can be especially frustrating when a client comes to the table with expectations that don’t match with…

The 20% Rule for Writing Creative and Entertaining Web Content

Via Scoop.it – Business Blogs “The rules are stacked against web content being creative or entertaining, which is why you need to give your content writers special permission to break those rules.” The 20% rule is a belief that employees should be free to pursue their own projects 20% of each workday. This principal may…

How an SEO Copywriter Can Develop Your Small Business

Via Scoop.it – freelance copywriting “The distinction between SEO copywriters and SEO writers is a fine one, but it can make a distinct difference to your sales.” Hiring an SEO copywriter versus an SEO writer means that you are getting the added benefit of a certain skill set that will help you increase your ROI….

6 myths of SEO copywriting | Skyrocket SEO

Via Scoop.it – freelance copywriting “6 myths of SEO copywriting http://t.co/jczP2gq | SEO copywriting, a practice that’s often misunderstood. Some see it as a process-driven function designed to manipulate search engine rankings. I take it to mean creating content that enhances search engine visibility by attracting links, shares & eyeballs.” Is there a magic copywriting…

SEO – Should You Hire a Freelance SEO Copywriter? | Articles Studio

Via Scoop.it – freelance copywriting “Writing all of the SEO copy for your web site or all of the SEO articles that you plan to submit to ezines can be a daunting task. This is especially true if you are completely talent free when it comes to writing. This can mean having to hire a…

SEO copywriting 101: A guide for clients | Small Business Guide

Via Scoop.it – freelance copywriting Whether you’re hiring copywriters in-house, or outsourcing to freelancers,  finding and working with SEO copywriters can be challenging – and a little bit scary, too. First, you have to find the “perfect person” who will make your Web copy sing. SEO copywriting is a fine art, and like ditch diggers,…

6 myths of SEO copywriting | Skyrocket SEO

Via Scoop.it – freelance copywriting “6 myths of SEO copywriting http://t.co/jczP2gq via @jamesagate…” Do you the truth about SEO copywriting? How much content do you really need? And what about keywords; do they have to be an exact match to land on a SERPs? Find out which popular beliefs in SEO copywriting are actually myths….

Beat the Summertime Writing Blues with a Writing Retreat

  Are you feeling the summertime writing blues? Can’t seem to get your head out of the clouds and sunshine and into your work? If the pull of warm temps, sunny skies, and far away beaches is proving too hard to ignore, you may be ready to engage your brain by participating in a writing…

Streamlining Social Media: facebook Connect

I admit it, I have a love hate relationship with social media. I know all the experts say it’s important, but I also know it can be a real time sucker. One of my goals for this year is to streamline my social media time. Social Media Goals Does this mean I’ll still goof off…